Back to basics.
We were struggling, whether we knew it or not, to found a more fluid society. A place where everyone, not just appointed apologists for the status quo, could be heard. That dream need not die. It matters more now than ever.
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The IndieWeb is a group of people who recognise that the silos are important for connecting – but you should have your own site. Don’t replace those tools, but use them to connect the rest of the web.
- You should own your own data. Have your own page, not a Facebook or Google one.
- You should have visible data. People can read it, programs can index it. You can’t crawl Facebook or Twitter any more.
- POSSE – Publish on your Own Site and Share Elsewhere. Spread links to your own stuff.
- Make tools for you, not for other people. If you wouldn’t use it, other people won’t. Odeo was a classic example: a podcast platform built by people who didn’t podcast.
- Document what you do. Say what works – help other people by doing so. And Open Source what you make, because you get help and it ensures that what you do will last.
- Design and UX are really important. Don’t just add them on top of what you’ve built.
- Be modular. Don’t try to build everything – build pieces that plug together. It makes it easier to swap things out, or replace dead services.
- The Long Web – expect it to last, don’t destroy history and spread copies elsewhere.
- Bet on the web – open outlasts closed. Make infrastructure that others can build on.